Mission & Vision

Through strategic grant-making and an annually chosen focus area, we invest in transformative initiatives that strengthen communities and create lasting impact.

Our Mission

To elevate regional nonprofits to support Western North Carolina's people, places, and potential.

Our Vision

To create a thriving Western North Carolina where people live healthy lives in safe, strong communities, protect the natural environment, and shape a brighter future for all through bold ideas.

Our Values

  • Focused Impact

    Each year, we prioritize a key issue—such as affordable housing, environmental sustainability, or mental health—to address the region’s evolving needs.

  • Bold & Transformative Solutions

    We invest in visionary ideas and projects that create lasting, meaningful change.

  • Community-Centered Approach

    By listening to local voices, we identify pressing challenges and fund innovative solutions that drive real impact.